Frequently Asked Questions

What is WebP format?

WebP is a modern image format developed by Google that provides superior lossless and lossy compression for images on the web. WebP images are typically 25-35% smaller than comparable JPEG or PNG images while maintaining similar visual quality.

What is AVIF format?

AVIF (AV1 Image File Format) is a newer image format based on the AV1 video codec. It offers even better compression than WebP, often reducing file sizes by 50% compared to JPEG while maintaining excellent image quality. AVIF also supports features like HDR and wide color gamut.

Which browsers support WebP and AVIF?

WebP is supported by all modern browsers including Chrome, Firefox, Safari, Edge, and Opera. AVIF has growing support and is currently supported in Chrome, Firefox, and Opera, with Safari support expected in future updates.

How does image optimization improve SEO?

Image optimization improves SEO in several ways:

• Reduces page load times, which is a ranking factor for search engines
• Improves Core Web Vitals scores like Largest Contentful Paint (LCP)
• Enhances user experience, leading to better engagement metrics
• Reduces bounce rates as users don't leave due to slow loading pages
• Improves mobile experience, which is critical for mobile-first indexing

Will optimizing images reduce their quality?

Modern image formats like WebP and AVIF are designed to maintain visual quality while reducing file size. With proper optimization settings, the difference in quality is typically imperceptible to the human eye, while file sizes can be reduced by 30-80% depending on the image and format.

Our optimizer uses intelligent algorithms to balance quality and file size, ensuring your images look great while loading faster.

How many images can I optimize at once?

Our tool allows you to upload and optimize multiple images simultaneously. You can drag and drop or select multiple files, and then optimize them all at once with a single click.

Is there a file size limit for image optimization?

Yes, our tool currently supports images up to 10MB in size. This limit ensures optimal performance and quick processing times for all users.

Do you store the images I upload?

No, we do not store your images or collect any personal information. All processing happens in your browser and on our secure servers temporarily during optimization. Once you download your optimized images, all files are automatically deleted from our system. We prioritize your privacy and security.

What is the metadata removal feature?

Our metadata removal feature strips EXIF data from your images, including GPS location, camera details, timestamps, and other personal information that might be embedded in your photos. This enhances your privacy when sharing images online and can further reduce file size.

This feature is enabled by default but can be toggled off if you need to preserve this information for professional or technical purposes.

How can I implement these optimized images on my website?

After downloading your optimized images, you can upload them to your website's media library or server. For best results, use the HTML picture element with source tags to provide different formats with fallbacks for older browsers:

<picture>
  <source srcset="image.avif" type="image/avif">
  <source srcset="image.webp" type="image/webp">
  <img src="image.jpg" alt="Description of the image">
</picture>

This ensures all users get the best format their browser supports.

Is this image optimizer free to use?

Yes, our image optimizer is completely free to use with no registration required. We offer this as a service to help improve the web's performance and user experience.